Meeting Archive:
Real-Time Marketing in an Omni-Channel World

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Meeting Description:

Make real-time marketing an effective part of your marketing mix for 2013!

Do you know…

  • How your competitors are using real-time marketing to improve their business?
  • What is involved in deploying an intelligent, multi-channel real-time marketing solution?
  • How to use real-time marketing to increase frequency of purchase, cross-sell and margins?
Join us to learn more about real-time marketing as executives from Pinpoint Systems, a leader in enterprise marketing solutions, share their case studies and expertise on how to plan and deploy a marketing infrastructure to support real-time interactions.

REGISTRANTS RECEIVE A COMPLIMENTARY CASE STUDY!
As a registrant, you will receive a Pinpoint Systems case study which highlights how a large retailer aggressively expanded their targeted offers and increased revenue by bringing in Pinpoint Systems to develop a real-time marketing solution to better interact with their customers. 


SPEAKERS:
Paul Becker, Chief Executive Officer, Pinpoint Systems
Ty Burger, Chief Operating Officer, Pinpoint Systems
Bojan Belovic, Director, Marketing Solutions, Pinpoint Systems

MODERATOR:
Anthony Salas, American Marketing Association

Details
Date: Wed, Jan 30, 2013
Time: 12:00 PM CST
Duration: 1 hour
Host(s): American Marketing Association
 Presenter Information
SPONSORED BY:
Speaker Photo


REGISTRANTS RECEIVE A COMPLIMENTARY CASE STUDY!


As a registrant, you will receive a Pinpoint Systems case study which highlights how a large retailer aggressively expanded their targeted offers and increased revenue by bringing in Pinpoint Systems to develop a real-time marketing solution to better interact with their customers.

SPEAKERS:
Paul Becker, Chief Executive Officer, Pinpoint Systems
Speaker Photo

Paul is an expert in the strategic application of technology to increase the contribution of an organization’s marketing programs to the top and bottom lines. As an advisor to Fortune 500 Chief Marketing Officers in leading companies in the Banking, Investment Management, Retail and Hospitality/Entertainment industries, Paul has led the planning and implementation of integrated marketing solutions aligned with business challenges. Clients include: American Express, Bank of America, BB&T Corporation, CVS Caremark, Choice Hotels, Shutterfly and TIAA-CREF.
 

Ty Burger, Chief Operating Officer, Pinpoint Systems
Speaker Photo

Ty is the Chief Operating Officer and co-founder of Pinpoint Systems Corporation and provides the leadership that supports client needs for best practices in marketing processes and related technical systems. His vision energizes and focuses Pinpoint’s project teams to translate measurable productivity and improved communication while always linking marketing actions to financial results. Ty is intimately involved with marketing automation solutions and the continuous improvement necessary for client success, as evident by his work with leading enterprises such as: Daimler-Chrysler, American General Financial Solutions, Fifth Third Bank and Bank of America.
 

Bojan Belovic, Director, Marketing Solutions, Pinpoint Systems
Speaker Photo

Bojan is Pinpoint Systems’ enterprise architect for real-time marketing solutions. He designs and integrates complex sets of systems, software and database technologies necessary to deploy real-time marketing for our clients. He specializes in scalable architectures that achieve real-time performance with very high transaction volumes. Bojan has over 10 years of experience implementing marketing systems across Retail, Financial Services and the Telecommunications industries.