Meeting Archive:
The Mobile Frontier: Where, When and How to Use Mobile for Your Mission


Meeting Description:

There’s something magical about mobile. It’s a world with a thousand different ways for your supporters to connect and interact with anything important, and it goes everywhere they do. Learn how to evaluate, explore and take the first steps towards an engagement strategy with mobile in the mix.

Join special guest speakers, Katya Andresen from Network for Good and Tom Krackeler from Convio as they share:

·         Beyond text-to-give, what is mobile?

·         How can mobile fit into your toolbox

·         Easy ways to get started

·         How to get buy-in and quantify results

Details
Date: Wed, Feb 29, 2012
Time: 11:00 AM CST
Duration: 1 hour
Host(s): Network for Good and Convio
 Presenter Information
Katya Andresen - Chief Strategy Officer, Network for Good
Speaker Photo

Katya is a speaker, author and blogger about nonprofit marketing, online outreach, social media and fundraising. In addition, she is an adjunct professor of communications at American University’s Key Certificate Program and serves on the board of NTEN. Katya’s marketing materials for non-profits have won national and international awards, and she is the author of the book, Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes.


Tom Krackeler - Vice President of Common Ground, Convio
Speaker Photo

Tom has spent the last 14 years developing web technology that enables nonprofits to acquire, engage, and retain supporters online. Tom leads Convio’s Common Ground product line, a nonprofit constituent relationship management solution. He currently serves on the board for NTEN and has worked in the nonprofit sector at the Environmental Defense Fund and as a consultant with Accenture. Tom has a BA in Political Science and Philosophy from Duke University and an MPP in Public Policy from UC Berkeley.