Meeting Archive:
Crisis & Recession Proofing Your HS Athletic Department

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Meeting Description:

Athletic departments are a popular target anytime school districts start looking for ways to save money, but during an economic downturn when budget cuts are mandatory it is almost inevitable that sports budgets will be impacted, the only question is by how much.

You can’t control the economy, or school district budgeting decisions, but you can improve financial stability by developing outside income streams. Innovative thinking is the key!

If you’re not not considered a part of the core curriculum, budget cuts are always a possibility. Technology is a part of the solution.

Date: Tue, Jun 16, 2020
Time: 02:00 PM EDT
Duration: 1 hour
Host(s): Coach & Athletic Director
 Presenter Information
Charles E. Norman II
Speaker Photo

 Charles E. Norman II is the founder and CEO of Sports Solutions llc a software technology development company.

The company's first product, released in 2016, was a software platform called AthleticSOS, and was specifically developed for high school athletic departments. Mr. Norman created a basic version of the software as a show of gratitude for the help his daughters basketball coach provided that resulted in his daughter securing an athletic scholarship opportunity. Realizing how vulnerable high school athletic department budgets were during times of financial stress he vowed to create a more robust solution to help them become 'Crisis & Recession Proof'. AthleticSOS is the result of that effort. 


Mr. Norman retired from public service as a Sr. Systems Analyst in 2018 after 37 years with the City of Los Angeles with the Building & Safety and City Planning departments to run Sports Solutions llc. full time. The company has two additional product releases planned in the near future.