Meeting Archive:
Getting Personal With Your Commerce Experience

This webinar is now available on-demand. A link to the recording can be found to the right of this message.

 

Meeting Description:
The fight for market share increasingly takes place online and giving customers what they want when they need it is your knockout punch. Does your organization have the technology and strategy in place to optimize your customer experiences to stay ahead of competitors? 
 
Register today to hear analyst Simon Crawley from Vanson Bourne provide best practices, based on results from a new commerce experience survey, for optimizing analytics to create an engaging customer journey.
 
Inspire your organization to deliver the personalized, contextualized commerce experience your customers expect. Register for this free webinar today!
 
 
Key Takeaways:
  • Understand where businesses struggle most in creating personalized commerce experiences
  • See what decision makers are doing to avoid departmental silos and bad lines of communication
  • Learn why, and how, a contextualized experience must go beyond the point of purchase
 
Category: Strategy 
Details
Date: Tue, Jan 24, 2017
Time: 12:00 PM CST
Duration: 1 hour
Host(s): American Marketing Association
 Presenter Information
Simon Crawley, Project Manager, Vanson Bourne
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Simon Crawley started his career as a Research Executive before moving to Project Management at Vanson Bourne. Simon's current role entails working with our clients throughout the entire project process to ensure their research goals are successfully met. This includes designing the questionnaire, providing thorough and insightful analysis on the final data, and presenting this analysis back to the client in the appropriate format.

Wanda Cadigan, VP, Commerce, Sitecore
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Wanda Cadigan is the Vice President, Commerce at Sitecore. With almost 10 years of experience in the digital commerce space, Wanda has led a variety of top-performing sales, account management and marketing teams. She has acted as a customer advocate and executive sponsor for a number of Fortune 1000 companies’ digital commerce initiatives.
 
Wanda is the global business leader for Sitecore’s commerce offerings and is passionate about helping customers realize the benefits of a unified content, commerce and context marketing platform. She works closely with the product and engineering teams at Sitecore to incorporate customer and partner feedback into the next generation of products.
 

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