Meeting Archive:
Social Media Listening Dashboard

You can view the recording by clicking on the link to the right. You'll also see a link to the PowerPoint presentation and files referred to during the presentation. Below are the links that we discussed during the webinar. Please post additional questions to Virtual Community Forum.

View any of the previously recorded TechSoup Talks! webinars in our Webinar Archives.


Amy Sample Ward, NetSquared
Allen Gunn, Aspiration
Aspiration Publishing Matrix

Getting Started
Listening Tools for Social Media Monitoring

Google Alerts
Google Analytics
RSS and Your Nonprofit

Other Tools
Social Mention
Biz 360
Add Google Analytics to Facebook Pages



Around the Twitter World in 60 Minutes

Get Started on Facebook

Integrating Social Media into Your Website

Introduction to Blogging for Nonprofits and Libraries


Meeting Description:

As social media tools like Twitter and Facebook become core components of nonprofit communication strategies, there is a corresponding need to assess how well programmatic messaging and organizational identity are propagating in those channels: "We Tweet; is anybody listening?"

In addition, nonprofits have an increasing need to know on what blogs, websites and other online venues they and their issues are being mentioned and discussed, both favorably and less favorably.

This webinar will define the concept of a "social media listening dashboard", describing how nonprofits can use free and low-cost services to track and stay notified about online communications that relate to their work and brand. Best practices for coordinating online communications will be addressed, and specific how-to's will provide participants with the information they need to get started in their online listening.

You can discuss this webinar on Twitter with the hashtag #techsoup or join us for a live-stream of the event in Second Life.

Date: Thu, Apr 22, 2010
Time: 10:00 AM PDT
Duration: 1 hour
Host(s): Kami Griffiths
 Presenter Information
Amy Sample Ward
Speaker Photo

Amy Sample Ward is NetSquared's Global Community Development Manager, focusing on the strategic development of content, community and collaboration among NetSquared's stakeholders both on and offline. Her work covers the NetSquared website (content, Challenges, and more), online Community (comments, usability, participation), and offline Community or Net Tuesdays (supporting and coordinating all local organizers around the world).


Allen Gunn
Speaker Photo

Allen Gunn (Gunner) is the Executive Director of Aspiration and has over twenty years of software development, senior management, and capacity building expertise, and has spent the last fifteen years exploring how technology can most effectively empower and support social justice causes. Drawing on engineering, teaching, and volunteer experiences, Gunner is a skilled communicator and facilitator in both the nonprofit and corporate sectors who is passionate about helping nonprofits and NGOs make better use of software technology. He has been closely involved with the US and international technology activist communities; the Silicon Valley engineering and venture funding world; social justice organizations, and academic communities, and currently sits on the boards of The Ruckus Society, Global Exchange, and Idealware. He is a firm believer in melding hard work with serious fun.