Meeting Archive:
Up Your Game with Social Selling

Thank you for your interest in watching this webinar. Our LIVE webinar ended at 2:00pm EST. However, you may view the recorded presentation on the SCORE website at: 
-SCORE Webinar Team

Meeting Description:
Are you using social media for your small business but not seeing results? 
In this webinar, Martha O'Gorman, one of the founders of Liberty Tax Service and now its Chief Marketing Officer, details the "social selling" process. She will teach you:
  • How to use your social networks to connect with prospects and provide value before, during and after the sales process 
  • Learn to leverage LinkedIn and Facebook to find potential customers
  • Increase your sale pipeline at little or no cost

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Date: Thu, Mar 9, 2017
Time: 01:00 PM EST
Duration: 1 hour
Host(s): SCORE LIVE Webinars
 Presenter Information
Martha O'Gorman, Keynote Presenter
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Ms. O’Gorman is one of the founders of Liberty Tax Service, serving as Vice President of Marketing and Chief Marketing Officer since the company began in 1997.  She is responsible for developing brand awareness in every major market in the United States and Canada for Liberty.  Ms. O’Gorman has created marketing and sales strategies for both franchise development and consumer programs that have led to Liberty’s rapid growth and development.
Prior to beginning Liberty Tax Service, O’Gorman served as Director of Communications for Jackson Hewitt Tax Service from 1989 to 1996.  She has over 30 years of experience in advertising, marketing and public relations.

Liberty Tax, Webinar Sponsor
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More than 140 million people file taxes in the U.S. each year, and more than half use a professional tax preparer. These consumers are served each year at Liberty Tax locations across the country – and our numbers are growing. Opening a tax franchise doesn’t require tax expertise. Liberty’s proven system provides the tools and makes the tax business a great business opportunity. Since 1997, Liberty Tax has grown to more than 4,300 offices in the United States and Canada.