Meeting Archive:
How to Flip a Switch for 55% Web Performance Gains


Meeting Description:

Moving customers from traditional high-cost distribution channels to a lower-cost e-commerce web presence is critical to the business success of Airlines, which operate in a highly competitive, cost-driven market. The web user experience plays an important role in acquiring new customers and converting existing customers towards loyal website users.

FlySafair, the most on-time-airline in the world, rapidly grew to take 30% of the South African market in its young 3 year existence. Join us and learn:

  • The steps FlySafair took to improve the user experience of its e-commerce web presence by 55%.
  • How Cloudflare Argo smart routed 4 million website requests and saved 15 days of load time per month.
Details
Date: Tue, Oct 17, 2017
Time: 08:30 AM PDT
Duration: 1 hour
Host(s): Caitlin Magat
 Presenter Information
Christian Paulus
Speaker Photo

Christian Paulus leads Product Marketing at Cloudflare. In his role Christian drives the go-to-market for Cloudflare’s leading internet performance and security services. Prior to Cloudflare he led product marketing at VMware for multiple major cloud management product lines totaling $900M in yearly revenues, and established vRealize Automation as the dominant market leader for service automation. Christian holds a MBA from Cologne University, and studied at Rheinische Friedrich Wilhelms University in Bonn, City University London, as well as Stanford University.


Zander Bekker
Speaker Photo

Zander Bekker is an Industrial engineer working with all things Digital, using system’s thinking and operations research to solve complex business problems in an ever digitising world. Working at FlySafair, as a Business Analyst and Solution Architect where Zander executes IT projects across the business to align with the company strategy and objectives. Zander is completely fascinated with combining innovative Information technology with Business Engineering in the aviation sector.