Meeting Archive:
The Rise of the Full Assortment Online Grocery Order


Meeting Description:
How click & carry and local delivery are changing the online game for CPGs
 
When shopping for CPG products online, most consumers today are only “spearfishing” — submitting single-item orders that make profitability elusive. But as retailers roll out more sophisticated ordering options — notably click & collect — consumer order dynamics are quickly evolving, fundamentally changing the nature of the e-commerce opportunity. 
 
In this webinar, Slice Intelligence's principal analyst, Ken Cassar, will provide an update on the evolution of CPG shopping baskets and discuss the implications for retailers and brands. We'll discuss:
  • To what extent are online shoppers moving to full assortment grocery orders?
  • What impact is the availability of click & carry and other options having on online orders?
  • How can brands and retailers capitalize on these changes in consumer shopping behavior?
Details
Date: Thu, May 31, 2018
Time: 12:00 PM EDT
Duration: 1 hour
Host(s): Al McClain
 Presenter Information
Ken Cassar
Speaker Photo

Principal Analyst, Slice Intelligence

Moderator - Al McClain
Speaker Photo

CEO, Co-founder, RetailWire